Your email reporting tool determines how deep you can go into performance metrics—and the ease with which you’re able to act on them.

Check out 15 BFCM email campaign examples that were successful in 2022 to help you get ready to sell this holiday season.

Conventional email blasts haven’t worked since 2012. Learn what makes an email blast good—and how to create and send email blasts that aren’t spammy.

Creating a high-performing CTA is harder than you think. Learn about email CTA types and best practices, with 12 examples from real ecomm stores.

Learn what email marketing campaigns and what the 6 qualities of a successful campaign are so you can drive sales for your brand.

Learn how customer review marketing can build trust with potential buyers and increase conversion rates across your marketing efforts.

Use email pop-ups on your site to increase conversions and get visitor data that helps you personalize email and text experiences.

Check out these best practices for creating email subject lines that resonate with your audience and increase email engagement.

Welcome emails have a crucial role in building great customer relationships. Learn how to write a great welcome email backed by experts.