Ice Cream Sundays 🍑
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Volume 41- November 28th, 2021                                                                                                                        View in Your Browser


Happy Sunday and happy late Thanksgiving! 

Whether you spent time feasting with friends and family or did something else altogether, I hope you enjoyed a bit of time off to reflect on the good and the bad the year has brought, along with all there is to be thankful for. I know I did––and a lot of what I ended up feeling most thankful for is all of you. Over the past year writing Ice Cream Sundays and publishing the Stick With Your Dreams podcast, we’ve built a tight-knit community of founders, entrepreneurs, and CPG leaders who are all dedicated to learning and helping one another succeed. Pretty amazing if you ask me.

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The Best Advice I've Received...From Other Founders

In the spirit of thankfulness and community, the newsletter is going to look a little different today. Instead of the typical focus on MY experience running and scaling Dream Pops, we’re going to get to hear from all of YOU. Today, I’ll be sharing five of my favorite quotes/pieces of advice other founders have shared with me through the year in the Stick With Your Dreams Podcast. 

Be strategic about the way you raise money. 

β€œPeople way over raise. We did as much as we could with as little as possible for as long as possible. Be scrappy everywhere. After a certain point, you’ll have some leverage, you’ll have good sales, you’ll have great notoriety. Then, when it comes time to raise, the ball is in your court. For us, when we did our round, it wasn’t until a year and a half after we launched. It was a strategic play.”

- Nick Ajluni of TRUFF

Get comfortable with being uncomfortable. 

β€œPut yourself in scenarios where serendipity can happen, even if it feels weird. That’s where the greatness happens.”

- Jake Karls of Mid-Day Squares

Believe in yourself and your network.  

β€œWe didn’t understand anything behind making a real business. But don’t get caught up in those little things. At the end of the day, you can surround yourself with people who can help you in those areas. As an entrepreneur, you’re willing and able to learn so much. People find so many reasons why not to start a business––but don’t think that way.” 

- Allison Ellsworth of Poppi

Figure out what success means to you, and then run with it. 

β€œWhat is failure or success? Maybe success is just the journey you’ve been on trying to build the company and what you learn about yourself along the way. It’s not a number. I think that’s a short-sighted way of looking at entrepreneurship.”

- Ashley Thompson of MUSH

Be patient.

β€œBusinesses and brands take a long time to build. The success stories, the IPOs, the exits most people chase, when you look back at corporations, it takes them 10, 15, 20 years to accomplish these things. It takes time.”

- Ross Mackay of daring


If you want to learn more about our unique early B2B approach, I’ve created a deck that dives into more detail for subscribers here. It includes outreach templates, apps we use, and important strategies I’ve learned along the way, so definitely take a look.







Thanks for reading this week. I hope that you can translate some of the advice and insights above into your own life and career. As always, feel free to reply back with feedback, thoughts, and questions. 



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The Courage to Dream. The Will to Innovate. The Tenacity to Execute.

The Courage to Dream. The Will to Innovate. The Tenacity to Execute.

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