FIRSTNAME LASTNAME, a lot has changed since January, when Spam by Oatly first launched. As you can see from the new logo above, we felt it was time the brand identity of Spam by Oatly was updated to properly reflect those changes. As our art director Julius said, “With a logo that amplifies our vision and captures our energy, we are thrilled to usher in a new era and create further distinction from other oat drink newsletters.”
Since the debut of Spam by Oatly, only 25% of all monthly issues have featured a Chart of the Month.
Are you a red fire ant who is vegan or lactose-intolerant or just wants to contribute to a healthier planet by avoiding dairy? Now you can register to win enough Oatly for the rest of your whole 5-week life!
Oats that lose their husks during the harvesting period are considered “naked.” Please respect their privacy.
Are you one of those people who works for another oat drink company and is monitoring Spam by Oatly for competitive purposes? That’s cool – here’s a bit of advice: Don’t try these products. We did, and have the poor ROI numbers to prove it.
The name of the product was ”Almost like a proper breakfast.” Can’t believe this one failed…
Our recovery drink with apple, beetroot, and ginger flavor. Maybe we should’ve made a recovery-from-our-recovery drink.
Selling vanilla flavor in 250 ml? Idiotic. Selling it 7 years later in full liter? Brilliant! Oat drinks can be a tricky business…
Anna from the innovation team just reminded us that we also made recovery drink that was spirulina flavored.