When Pressed, a Lot of Enlightened Answers

“This has been a great time of re-evaluating your plans. And not only your plan, but I think your overall business and inside your business, all your partners. And I think this is a great time to kind of re-look at who your partners are. Were they there for you or were they looking to extract a pound of flesh from you?"

Laurenn Cutshaw sits down with James Brennan, CEO of Enlightened Brand Ventures. James is an investor and entrepreneur who's experienced success in several different industries, but is best known for creating the cold pressed juice category. You may have heard of a little brand called Suja Juice. James is also the mastermind behind Kopari Beauty and Lively, a nootropic supplement company that shifted its focus to CBD wellness. James and Laurenn discuss what's going on with CBD regulation, the emergence of the celebrity-backed brands, and his priorities when entering new partnerships. 

The Washington Post reports on a study, conduced by the International Health, Racquet, and Sportsclub Association and MXM titled “National Study Confirms It’s Safe To Work Out At The Gym: Current Data Shows No Evidence of COVID-19 Spread in Gyms.” The report cites experts in public health and research methods that raise some questions about the study's findings. 

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