BLDG a New Brand Through Influence and Education

“It really felt like a natural fit for these influencers to really educate their followers on our product and that significantly changed the volume that came into our website. So once we really started to understand that influencer model and be able to scale that traffic to our website, is really what built that e-commerce business for us.”

In this episode of the Views From The Bus podcast, Bob Rief is joined by his friend Justin Gardner, CEO and Founder of BLDG Active Skin Repair. Justin is a very progressive thinker, very fast to pivot, and uses a very contemporary digital marketing plan that has allowed him to navigate the pandemic and come out with a stronger brand.

In the Cards: $12M In Series A Funding for Loupe App 

Checking in on recent guest Loupe, the sports card collecting and "box breaking" app has launched its Android version and Forbes reports that the emerging platform has raised $12 million in Series A funding.  Check out our SLN interview with Loupe founder Eric Doty where he shares some of his experience learning how to pitch to venture capitalists, the growth plan of the app, and how he navigated Covid while first starting out.

We're super excited about our upcoming guests and conversations. Check back for conversations with:

• Jim Brady, CEO, Spirited Media Consulting; Former Public Editor, ESPN